Interesting report. I've forwarded the link to the Quantitaive Methods Teaching forum, saying the following:
This report from British Future is the sort of thing that could be useful as a starting point for introducing social science students to quantitative methods, by exploring issues such as choice of variables, how they are measured, how they are presented and how they are interpreted. This kind of material is not only much more accessible to such students than sterile stats courses, but can act as a gateway to understanding, and eventual acquisition, of quantitative methods, especially if the raw data and documentation are made available.
As a survey researcher I have some reservations about the methodology and the questionnaire wording used by Ipsos/Mori. The most telling item is the high proportion of respondents (61%) stating they would prefer to be a citizen of Britatin than anywhere else (Q8, page 28). Puts all the whingeing into perspective. I can't see the point of asking people what makes people proud of being British (Q9, page 28) without first asking them if they are! I would have preferred questions such as: Q1 Are you British?
Yes [Ask a]
No [Skip to Q2]
a [If Yes] Are you proud to be British?
Yes [Ask b]
No [Ask c]
b [If Yes] What makes you say that?
c [If No] What makes you say that?
Q2 Are you happy living in Britain, or would you rather live in another country?
Britain [Ask a]
Elsewhere [Ask b]
a [If Britain] What makes you say that?
b [If Elsewhere] Which country is that? What makes you say that?
It would be interesting to see which if any if items in Q9 appear in respnse to such an open-ended question.
Show Original Message
Be the first person to recommend this.